September 13, 1967-May 12, 1971. This was the "What It Was, Was Love" broadcast. The 1967 version of "The Kraft Music Hall" was an hour show, which lasted four seasons. It was hosted by a guest celebrity each week.
The story of a couple who meet, fall in love, marry, and grow old together, told entirely in song. Music director Gordon Jenkins.
Steve Lawrence and Eydie Gorme star in this Kraft Music Hall story.
Announcer: Ed Herlihy.